ABOUT THE PARTNERSHIP

A little known fact, Sony Playstation was actually the very first sponsor of the Warped Tour in 1995, before Vans even. The brand needed to connect with teenagers & young adults in their own comfort zone, and Warped provided that exact opportunity on a national platform, in a cost effective way. The Sony Playstation gaming rig traveled through North America with the tour, providing an interactive gaming and artist meet & greet space. The brand used Warped as a launch platform for not only game releases & features, but also for every new console upgrade & release through 2007, when online demo capability became a requirement for all events.

INTERESTED IN BECOMING A SPONSOR?

Kate Truscott

Kate@4fini.com
615-730-5291

Allison Skiff

Allison@4fini.com
615-730-5328

Steph Mirsky

Steph@4fini.com
626-799-7188